Etalonium is decentralized online platform in the world of fashion and serves as a database for models and fashion-makers, as well as market fundraising and crowdsourcing. Also the platform provides tools for open and reliable interaction between the insiders of the fashion industry, such as - to search new faces, create castings and events, find / buy / order services and goods or exchange them, to support talents or to be supported.
Etalonium is a Web3.0 platform in the world of fashion and social life that provides tools for open and reliable interaction between content creators, insiders of the fashion industry and all social active users in a next-gen, Metaverse way.
The concept of decentralization and open ratings, is aimed to create innovative, secure and comfortable platform both for beginners and professionals from all over the world.
Any actions within the framework of the platform affect the rating and cannot be forged thanks to the blockchain. It ensures the integrity, reliability and can serve as a guarantor that verifying actions of every participant within the platform.
Any content produced is unique - so anything will be NFT: the content, the event, the post, video and photo! And “Etalonium Stars” NFT Collection will present how it can be done and how everyone can join the digital space of Etalonium Metaverse.
Etalonium opens fashion market for everyone who are interested in contributing to the development of the industry in a digitalized, Web3.0 way.
Beginner or professional, model or photographer, designer or stylist - the platform gives a chance to make the dream of successful career in fashion world to come true regardless of the initial connections, authority or financial position.
Etalonium Project plans to take digital collectibles a step further with the “Etalonium Stars” NFT card collections.
“Etalonium Stars” NFTs are components of dynamic system linked to a participant's rating at the Etalonium platform.
Card stores data about the location of the shooting, the authorship of the photo, the participants and details of the composition. Due to the presence of a distributed file system, closely linked and verified by the ExtraChain blockchain, the collectible card is always available and the stored image or video is authentic and true, which excludes any spoofing or deception possible in many ERC-721 NFTs.
Etalonium Collections are designed to preserve the best moments and the best members of the Etalonium platform in such a way as to give each owner the joy of receiving or profit from the exchange on the special platform “Etalonium Collectibles”!
To form the community of models and fashion trend-setters, to provide each of them with the personal token, which can be used to improve the rating, reach success and to develop the need of self-actualization. It will be done via Web3.0 approach - decentralization, digitalization of human interactions and products of work.
NFT-sation of profile, produced content and rating gives a way not only to determine real value of user’s digital identity, but give an opportunity to get direct profit from good, valuable and interesting content for content maker.
The platform gives an opportunity to everyone who wish to become a trend-setter, there is no more need initial connections and authority, only one’s personal earned rating and acquired coins matters.
Personal rates, based on popularity, user involvement in the digital life of the platform and support from other users, form a tool to estimate such ephemeral thing like “success”.
Blockchain guarantees the commitments of counterparties and provides a trusting relationship between them.
formation and competence
of the environment
Events & Activities
Getting started on the White Paper project
February - May 2018
Preparation of the technological stack and project architecture
Market Research and UX Architecture
Il’Decameron, August 2018
Focus groupMore info
Creating a UI Prototype
Premier Palace, October 2018
Focus group in KievMore info
Landing page publication
Kiev, October 2018
Presentation at Olerom “ForumOne” Business ForumMore info
Analysis of the possibility of reorganizing the product into a modular architecture
Preparing media resources for distribution
George V, November 2018
Focus Group in ParisMore info
User Interface implementation
Implementing Modular Architecture
Casting in Brazil. San Paolo, Rio, FlorianopolisMore info
New York, February 2019
Participate in New York Fashion Week
March - August 2019
Launching closed alpha platform testing
Negotiations with Barbara Fialho
Argentina market preparation, negotiations with the UBANX exchange
Participation in Paris Blockchain Week
Participation in Malta Blockchain / AI Summit
France, August 2019
Photoshoot of Ambassadors Etalonium in CannesMore info
Beijing, August, 2019
Participation in the Nova / CoinTelegraph EventMore info
Shanghai, September 2019
Etalonium Yacht PartyMore info
Shenzhen, October 2019
Focus Group in Shenzhen
Closed Beta Launch
Guangzhou, December 2019
Product Presentation in Guangzhou
Analytical modules development
Personal Advisor and Smart Analytical research
Open Beta Launch
Streaming Module Beta test
Streaming Module Launch
Merchant / Client Interactions Module Beta test
Merchant / Client Interactions Module Launch
Etalonium Platform Release
Advertising Program Beta test
Advertising Program Launch
Personal Advisor Beta test
Personal Advisor Launch
What is Etalonium and what is it for?
What is the main mission of Etalonium?
The key point of the platform ecosystem is reputation module. According to the idea of the system, the rating is made up of the initial data indicated by the participant and their follow-up by collecting data on the work done, as well as the active interaction with other members of the community. The concept of decentralization and transparent implementation, is committed to create a new secure technology platform, friendly both for beginners and professionals from all over the world.
How Etalonium Coin works inside the platform?
Etalonium Coin is base currency in Etalonium Fashion platform. It has 1:1 ratio to “MODL” token and can be converted from “MODL” to EC and vice versa. All transactions are processed in Etalonium Coins and sub-tokens. Etalonium Coin implements ExtraCoin Proof-of-Data technology and gives reliable, expandable and secured way of funds transferring.
Is there any MVP in project?
There is an MVP and it will be free to access at the beginning of January 2021.
What is the role of Blockchain in the project?
The basis of the reputational module, covering all activities of the network participant, is the blockchain. It ensures the integrity, reliability and can serve as a guarantor that verifying actions of every participant within the platform. Any actions within the framework of the platform affect the rating and cannot be forged thanks to the blockchain.
I’m a model, how can I use the platform?
Use Etalonium for career growth, find and communicate with lead photographers, designers and agents from around the world, share your success in the news feed and inspire millions of beginner models by your example.
Does the platform suited only to the needs of models?
As well as models, fashion designers, photographers, stylists or makeup artists can also publish life events, products and work details.